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CT Sun Internship Sparks Interest in Social Media/Marketing Career

Written by: Mary Jastrzebski

Mary J during her internship with CT SunMy name is Mary Jastrzebski, I am originally from West Hartford, CT., and this past summer I interned with the Connecticut Sun; a WNBA team that plays at Mohegan Sun in Uncasville, CT. I obtained this internship based off connections that I made through the contacts I found on Mohegan Sun’s website, which eventually led to an interview and then the position.

One project I assisted with involved researching and gathering data on local businesses that support breast cancer awareness. The CT Sun team hosts various breast cancer awareness events, so I contacted local businesses to see if they would be willing to help us promote the events. I also created graphics that were displayed on the jumbotron during games. This was challenging because I had to learn how to create these graphics from scratch, but once I had the finished product, it felt amazing. This position required a lot of interaction with people on a daily basis, our fans in particular, as we requested help in promoting team games and special events. I’m a people person so I really enjoyed this part of the internship. I got the chance to meet some of the WNBA players, such as UConn alumna, Rebecca Lobo, and the VP of the CT Sun team, Amber Cox.

One of the main takeaways I’ve gotten from this internship is that in sport, there is no such thing as 'one person does one job'. Everyone wears a lot of different hats and helps out where they are needed, so even if your job is with will-call, you could be helping roll t-shirts before a game. Another takeaway I’ve gotten from this internship is that social media plays a huge part in promoting, and a lot of time, work, and thought goes into each post. Every single post has to be sent out to the public at just the right time, being sure to include attention grabbing images, words, colors, and more. From this, I’ve learned that social media/marketing is the career path that I’m most interested in. I would really like to help market a team by helping with their social media presence by thinking of interesting and creative ways to grow their fan base.

Spreading Volleyball Across The Country

Beach volleyball internship with the AVPFirst organization

Written by: Ashley Marti

My name is Ashley Marti and I am originally from Cazenovia, NY.  This summer I interned with AVPFirst volleyball organization, assisting with their marketing and programming efforts in Newport Beach, CA. AVPFirst is the nonprofit youth initiative of the AVP Professional Beach Volleyball Tour. The organization hosts junior tournaments, community clinics, and is in the process of creating community leagues and building/renovating courts throughout the country.

Beach Mode screenMy main role was to represent AVPFirst at all of the pro tour stops throughout the country, including NYC, Seattle, San Francisco, Hermosa Beach, and Manhattan Beach. At these events, we fundraised for AVPFirst through opportunity drawings, silent auctions, and a partnership with Hydro Flask. In addition to fundraising, we also helped to run the AVPFirst junior tournament at each stop. The organization is still in its early stages and with beach volleyball being a niche sport, the opportunity for growth is tremendous as it pushes to be more mainstream.

Having worked for UConn Athletics in marketing and operations, it was exciting to work for a professional organization and to see how differently they function. With beach volleyball being a tour sport, there were a few moving pieces to consider and coordination required to continually put on a high quality event wherever the location may be. The experience I have gained has been great, and I can see myself pursuing a career in this field. I would love to work abroad and the FIVB (International Volleyball Federation) would combine that with my love for the sport!

From Volunteer To Intern, My Experience With The First Tee of Connecticut

Liwei Ye

Written by: Liwei Ye

My name is Liwei Ye and I am an international student from China. My internship this past summer was with the First Tee of Connecticut. The First Tee is a non-profit youth golf organization whose goal is to introduce kids to the game of golf, while teaching them life skills and lessons along the way. I began volunteering with the First Tee last summer as a coach, so I was excited to advance to the position of Summer Community Outreach Intern this summer.

In the beginning of my internship, I mainly focused on office related tasks, such as using the printer and stamp maker. One of the bigger projects I worked on involved using a program called Salesforce to update summer program information on the First Tee website. Another big project involved clearing out the storage garages by sorting all of the golf clubs and teaching equipment. Both of these projects required strong attention to detail, because any mistake would have inconvenienced others in the future. We also held different golf events throughout the summer, such as the Final Open and Walmart Charity Classic. Tables in a banquet area set upI contributed by helping with the setup and breakdown of events. These events gave me a great opportunity to meet and network with individuals from a variety of different fields.

I still have some exciting things to look forward to that are coming up in my internship, such as the Travelers Championship where I will have the chance to meet many PGA professionals. UConn’s very own alumni, Ray Allen, will speak at the Patron’s Breakfast during Travelers Weekend. I’ll also be working a lot of camps in different areas of Connecticut throughout the rest of the summer.

I am a double major in Sport Management and Statistics, so I am very interested in sport analytics in particular. Although this internship does not deal with sport analytics, the experience is definitely helpful for my career in the long run. It not only provides me with experience in event management, but it also allows me to gain a look at the operations of a non-profit organization that has managed to expand its chapter all over the nation. Sunset on golf courseRaising money is a large part of the operation, and I think knowing how to successfully raise money for an event or business is extremely important, especially if I want to start up my own business one day. In addition, I was able to go out and talk to a diverse group of people who work in the field. I felt my contributions to the program have been really meaningful, and I have enjoyed making a difference for kids.

My Athletic Compliance Internship Experience

Walker Hill at a desk

Written by: Walker Hill

My name is Walker Hill and I live in Jacksonville, FL. This past summer, I found an internship in a field I had absolutely no experience in, but was related to my professional aspirations. Through the Husky Leads Tier II Mentorship Program, a program designed to pair students and faculty with similar backgrounds and professional interests, my mentor helped me find my internship.

For the last few months, I have worked in Gampel Pavillion with UConn Athletics, specifically in the Compliance Department. My title for the summer was Intern Assistant for Compliance Services. The rules governing collegiate athletics are so expansive and detailed you need an office like compliance to ensure everyone is operating in co-ordinance with the NCAA bylaws. In particular, UConn Athletics examines many different areas, such as eligibility, financial aid, ethical conduct, amateurism, and awards & benefits. These different areas focus on assisting prospective student athletes (PSA's), coaches and non-coaching staff members so they comply with these rules.

This experience started with simple yet tedious tasks which included filing, scanning and organizing all of the official and unofficial recruit visit forms and all of the compliance forms staff and coaches sign at the beginning of the year. I learned the importance of scanning, organizing, and filing which serves as proactive measures in case the NCAA or internal investigators examine our athletic department. Collegiate athletics are constantly under a microscope and it is extremely important for the school and athletic department to have everything documented well.

As the internship progressed, I started working on more difficult jobs, such as running weekly reports for PSA’s and creating new financial aid agreements for incoming PSA’s and returning student athletes (SA). Compliance has a hand in many departments across campus, so although I was primarily stationed in Gampel, I also got to work with the ticketing office, admissions, and student athletes themselves. This position also yielded the opportunity to meet many different coaches, Beth Goetz, UConn's former COO, and David Benedict our Athletic Director, which expanded my professional network.

In my previous summer jobs, I have always worked as a camp counselor or swim coach, so this office related experience was new for me but as tasks were assigned, I greeted them with positivity. I used this opportunity to learn more about projects, reports, and other applicable information and paired it with my experiences both as a prospective student athlete and as a student athlete, which helped me to understand why coaches do what they do, when and why.  I intend to use this internship experience in the coaching field, as I would ultimately like to coach a power 5 swimming and diving program and eventually transition into the administration component for collegiate or professional athletics.

My Experience With CrossFit New England

Written by: Chris Judson

Kettle bellsMy name is Chris Judson and I have had the amazing opportunity to intern with CrossFit New England in Natick, MA, for the past three months.  I have learned so much and have had the opportunity to improve my coaching skills and better my fitness levels by working with some of the best trainers in the sport, which has been a humbling experience. I have met many amazing people and have learned a lot about the business side of what it takes to run a gym.

My special project of the summer was to put on a watch party event for the CrossFit games in August so that all of our members would get a chance to watch and cheer on the athletes that were competing from our area. This project taught me a lot about marketing strategies which granted me insight into how CrossFit competitions are designed.

 

Crossfit of New England athletes

This internship has taught me a lot about how to structure an event and market that event around the local area. I hope that these skills will translate into a great career in the future within the sport industry.

 

A Marketing Internship With The ASPIRE Group

Written by: Merlin Neal

A view of Gampel Pavilion on April 29, 2015. (Peter Morenus/UConn Photo)

My name is Merlin Neal and this summer I had the opportunity to intern with the Aspire Group at the University of Connecticut, in  Storrs, CT. For the duration of this internship I worked out of Gampel Pavillion as a ticket sales and service intern, where I developed and practiced sales skills and provided professional service and support to UConn sport fans. Using my connections as a marketing assistant with the department of athletics, I was able to secure this full time internship for the summer.

In this role, I covered specific subgroups of sales and marketing for a delegated period of time. One of the main tasks I worked on throughout this internship, and will continue to work on, are my sales skills. This skill developed by going over the structured sales call method outlined in the Aspire employee playbook in addition to role playing with employees from other Aspire calling centers across the country. These calls yielded valuable feedback and identified the things I need to improve on with my sales pitch. I also worked on data entry, which included updating and entering information into the daily call logs that the full time staff use to record their data and track their work. This organizational structure allowed me to learn how the Aspire UConn Fan Relationship Management Center (FRMC) uses the data to track progess once it's been sent to the headquarters in Atlanta, GA.

The main takeaway I acquired from this role is that sales is a tough industry. Learning to intelligently, naturally, and confidently speak to clients takes practice and working on those sales skills is the only way to get better. Right now I am aiming to pursue a career in marketing in the sport industry. This internship has taught me the value in selling your crafted pitch and being able to effectively communicate with clients and other partners, both of which is an important component of being successful in the sport business industry.

Kelli Bates Interns With USA Rugby

Written by: Kelli Bates

My name is Kelli Bates and this summer I worked as an Event Management and Marketing Intern for USA Rugby, which was based in Lafayette, CO.Kelli Bates

This internship consisted of a wide range of responsibilities and opportunities; including but not limited to, creating marketing ideas and strategies to promote and plan international events while building relationships for future sponsorships. I've had the opportunity to travel throughout Colorado, attending different events while documenting and learning what goes on behind the scenes. I was able to assist in the growth of rugby through clinics and social media promotions.

This internship has taught me a lot about non-profit organizations which includes both positive and negative aspects, but ultimately, it helped me identify that working for a non-profit is a great experience because it allows you to focus on the expansion and growth of the company which creates a plethora of opportunities for everyone. This experience allowed me to expand my skill set in both event management and marketing, and in turn develop new skills that I can use as I continue my undergraduate degree with the Sport Management Program.

Maximizing the SPM Student Experience

Getting INvolved

Tatianna Montalvo, 2018 SPM Graduate
Photo credit: Courtesy of Tatianna Montalvo

Tatianna Montalvo knew before starting her college career she was passionate about sports. This passion grew stronger in her role as a team manager for her high school varsity football team; an experience that inspired her to apply to colleges and universities that offered football opportunities. Her determination led her to UConn and as an incoming freshman, she had the initiative to call the Director of Football Operations and inquire about any open positions. Three months later, she received a call asking her to join the football team and within two days, she moved to campus to begin her journey at the University of Connecticut.

Montalvo entered UConn with enough transferable credits from high school which made her eligible to apply to the Sport Management Program a year early and this past month, she graduated the Sport Management Program with a Bachelor’s in Science, just three short years. The Sport Management Program recognized Montalvo’s dedication to her academics and professional growth early on.  Dr. Laura Burton recalled,

“It was clear that she was committed to being both a contributing and engaged member of our Sport Management Program and to stay involved in all of her leadership positions across UConn. I remember thinking, “Tatianna is exactly the type of student we hope to have as part of the Sport Management Program.” She has lived up to and really exceed those expectations.”

Her on campus involvement extended beyond her passion for sports. She was an active member of the Puerto Rican/Latin American Cultural Center she served as President of B.A.I.L.E. (Bringing Awareness Into Latino Ethnicity) and a peer-mentor for M.E.T.A.S. (Mentoring, Educating, and Training for Academic Success). She’s contributed to the Department of Educational Leadership’s Higher Education of Student Affairs (HESA) Program as their Event Coordinator for their annual interview day selection process.

Tatianna Montalvo, 2018 SPM Graduate
Photo credit: Courtesy of Tatianna Montalvo

Through the lens of sport, she made the most of her experience at UConn. She’s coordinated a ‘Women in Sports Panel, served as a TME (The Major Experience) Mentor, and was involved with the Sport Business Association and Husky Sport program - all of which make her a well-rounded young professional in the field. One of her fondest memories was when she helped coordinate the ‘Women in Sports Panel’ with Dr. Burton. Montalvo said, “We were able to talk about our experiences and tell students that there is a place for women in this industry, because it could be intimidating when you try and enter a field where you know that there is a whole bunch of men just doubting your experiences and what you know. Representation is so important.”

 

Montalvo is a highly celebrated student who was recently awarded the Outstanding Senior Women Academic Achievement Award for the Neag School of Education through the Women’s Center. Each year, this award is given to a student who has excelled academically and has demonstrated high achievement in both service and research. She embodies these qualities through her leadership and involvement on campus as well as her research focus for her minor degree in Latino/a Caribbean and Latin American Studies. Through her research, she is investigating the effects of the lack of representation of students of color who are interested in sport and how that influences career choices. Montalvo’s strong academic skills have teamed up with her experience as a leader both in and outside of the classroom, making her accelerated experience at UConn a success.

 

Husky Sport

In her first year in the program, she took a Sport-Based Youth Development course which pairs student-volunteers from the Husky Sport Program with youth in Hartford.  The relationships engage at in-school and after-school programs to reinforce and introduce a variety of physical activities, healthy nutrition, and academic excellence. The course requires each student to complete 40 hours of service in Hartford, a number she quickly surpassed which left her hungry for more.  “I loved it, so even when those 40 hours were done I kept going back to Hartford because the kids were great! I asked [Dr. Evanovich], how can I still be involved?”

Not only did she stayed involved, the program hired her on staff and was appointed Club President, which allowed her to take on an even greater role, fundraising. This opportunity allowed for Montalvo to spearhead the Ignite crowd-fundraising competition, on behalf of Husky Sport and the Leadership in Diversity student groups.  She was able to apply what she learned in class to a real life experience. Her ideas and strategies led the joint team to win the top prize in the competition, yielding over 308 donations from current students and young alumni which generated more than $11,600.

Dr. Justin Evanovich, Husky Sport’s Managing Director worked closely with Montalvo throughout the Ignite campaign and he stated, “Tatianna brought high levels of enthusiasm and competitive spirit that were contagious amongst her student peers. She was a strong and collaborative leader that drove big parts of our success throughout the campaign.”

 

The Next Chapter

Next month, Montalvo will further her sport experiences through F.L.A.M.E. (Finding Leaders Among Minorities Everywhere). The program works with U.S. Olympic and Paralympic athletes as well as the National Governing Body to empower and foster connections for people of color to pursue careers in the sports industry.

“I like how it is geared towards minority students. I like how they are emphasizing that they are trying to make leaders out of us; it’s an opportunity for us to grow. Especially in sports, since we [minorities] are so underrepresented,” said Montalvo.

Throughout the eight day program, she will tour Olympic facilities, meet athletes and other professionals, and attend numerous workshops discussing issues of diversity in the field. F.L.A.M.E. participants must work in groups and propose ideas to solve issues of diversity in the sport industry. She stated, “I hope to learn from the whole experience. The group project definitely sounds interesting. It’s something that will cause me to problem solve and use my mind. A challenge is always good!”

Montalvo credits Dr. Laura Burton for encouraging her to apply to F.L.A.M.E., “Dr. Burton has been an important person in this whole process. Every opportunity that I bring up she encourages me and wants to help me out, in any way.” Montalvo continues to credit all of the professors in the program and notes how intentional they are when working with students,

“They emphasize relationship building and how it’s important to network. They have been so supportive; they’re a good support system.”

So as Montalvo graduates and prepares for her next chapter in life, we asked how her experiences with at UConn helped her, she explained, “The program has definitely shaped me in a way that I think that I will be able to handle going to a new environment, meet new people, and put out the best project.”

The Sport Management Program is proud of Tatianna and wish her the best of luck!

Neag Student Groups Team Up for Ignite Fundraising Campaign

LID students at 2017 NAME Conference
LID students attended the National Association for Multicultural Education Conference in 2017.

Today begins the final week of HuskyDrive’s sixth annual Ignite fundraising campaign, which is a crowdsourcing competition that brings together students and recent alumni to raise money for their favorite UConn organizations. The 32 groups in the 2018 competition are not only raising money for their causes, but also competing to win an additional $20,000 in prizes by having the highest number of current student and GOLD (graduates of the last decade) alumni donors. Groups may also earn additional prize money through a series of fundraising, creative, and social media challenges throughout the competition.

This year, two student groups in the Neag School of Education, Husky Sport and Leadership In Diversity (LID) are teaming up for the campaign. With a shared goal of supporting Neag students in their pursuit of excellence towards equity and justice, the two organizations are excited to be partnered for the competition.

“I think it is awesome that LID and Husky Sport are able to partner for the Ignite fundraising campaign. I believe that LID and Husky Sport are both committed to making sure that students of color in K-12 schools receive an equitable education by providing resources to the teachers and schools they attend,” remarked Neag School of Education Academic Advisor and LID's Program Adivsor, Mia Hines, on the partnership.

Husky Sport students in a Classroom doing Push-ups
Husky Sport pairs UConn students with Hartford youth while utilizing the power of sport to build relationships.

Husky Sport is a community-campus partnership that utilizes the power of sport to build relationships, engage in shared learning, and empower stakeholders within the North End Hartford and University of Connecticut communities. Current IB/M Teacher Preparation Program student and Husky Sport Student-Staff Leader, Bricherland Quinones, elaborates on the importance of supporting Hartford students saying,

“Husky Sport matters because the program supports a community that has exhibited needs with enhanced exposure to a college, education, physical activity, and nutrition. There’s a need to support healthy lifestyles and holistic development, while opening relevant pathways in which members of the community can access.”

Not only is Husky Sport important to the population it serves, but UConn students involved benefit immensely as it gives them a unique opportunity for involvement in communities similar to those that they may someday be working in. “The way the organization trains and helps to professionally develop each [UConn] student is amazing because they try to be as accurate as they can by informing each participant on the historical and structural realities that exist while also working alongside this population,” adds Quinones on Husky Sport’s commitment to college student development.

Leadership In Diversity is a mentoring program that helps maintain and encourage confidence and success in students of color pursuing careers in the fields of elementary, secondary and higher education. As research demonstrates, there is an important relationship between the representation of teachers of color and academic achievement of students of color. LID hosts panels, workshops, and conferences that build on the foundations of the Neag School of Education's IB/M program and provides opportunities to learn outside the classroom. Kimberly Duhart, the current secretary of LID, explains, “Not only has LID been a support system, but I have also learned so much from the opportunities that we receive both on the state and national level. With LID, I have been able to travel to the National Association for Multicultural Education conference in Utah this past semester, as well as host our own Multicultural conference for professionals and students.”

Symone James teaching a child
Husky Sport and LID alumna, Symone James is currently a 5th grade teacher who uses her experiences from UConn and applies them to her teaching philosophy.

Neag Alumna, Symone James, who is currently a 5th grade teacher at Roger Sherman Elementary in Meriden, CT, was thrilled to hear of the partnership for this campaign. As a former president of LID and Student-Staff Leader with Husky Sport, James has a strong connection with both programs. On this joint opportunity she commented,

“So much of what I learned and my beliefs regarding race, equity and privilege came from my experiences through LID and Husky Sport. There’s so much potential and opportunities for new pathways through this partnership.”

Separately, Husky Sport and LID are both strong programs that mean a lot for the professional development and support of Neag students involved. However, the collaboration will help both programs grow and expand the reach of Neag students in providing equitable opportunities for education and outreach while they are at UConn and beyond. “I was so pleased when I heard the idea for the fundraising collaboration from (Husky Sport Managing Director) Dr. Justin Evanovich.  Husky Sport has benefited greatly from its participation in Ignite in the past, and it makes great sense to join with LID. Both programs share common missions and have made positive impacts in the lives of Neag students, and students throughout the state of Connecticut. I am excited for this year, and hopefully other collaborations in the future,” commented Dr. Jennie McGarry, department head in Educational Leadership and Husky Sport founder.

"Both programs share common missions and have made positive impacts in the lives of Neag students, and students throughout the state of Connecticut." - Jennie McGarry

Husky Sport staff photo, 2017
Husky Sport's team of leaders meet regularly to discuss relevant and important topics around equity and education.

Financial support generated during the 2018 Ignite campaign will fund scholarships, conferences, professional development opportunities, sustained community engagement, K-12 school partnerships and projects, and student-faculty research collaborations for Neag students in both programs. This is the beginning of a new relationship within Neag student-led programs which support students who are invested in equity and social justice issues.

“With additional funding, I can see students being supported to continue building their skills and preparedness in their educational leadership roles beyond their time at UConn. Students will have the means to attend professional development opportunities, aid their efforts within K-12 school settings, and create new and transformational actions around their passions in education,” explains Dominique Battle-Lawson, an Academic Advisor in the Neag School of Education and LID Program Advisor.  

To support, Husky Sport and LID in the 2018 Ignite campaign, make a donation by clicking DONATE below.

Blue banner with white lettering encouraging folks to DONATE

Rebecca Day Interns with the CT Sports Management Group, Inc.

Written By: Rebecca Day

My name is Rebecca Day and I am from Cheshire, Conn. This summer, I had the opportunity to work with the CT Sports Management Group, Inc., a company that administers the Nutmeg State Games (the only amateur Olympic-style sports festival in the state) and the CT Master’s Games (Olympic-style sports festival for older residents of the state). Based out of Middletown, Conn., we work closely with other local towns and venues to put on the Nutmeg State Games and the CT Master’s Games. I applied for this internship online, quickly heard back about scheduling an interview, and the rest is history.

I have had the opportunity to work on a variety of different tasks this summer. Some examples might be social media outreach, marketing, recruitment of individual athletes and teams, communicating with sponsors and the Board of Directors (BoD) and acting as a Site Director for the Games themselves. My special assignment as part of my internship was to put together the program, which was published in the New Britain Herald before the start of the Games, provide newsletters to the BoD updating them on the progress of the Games and compile a press kit for the local media. Through my work with NSG, I have been able to travel around the state and work with people from all different backgrounds. I have learned that working in the sport industry is a grueling, often tiresome job, but the feeling of accomplishment after a great event makes it all worthwhile.

My internship with the CT Sports Management Group, Inc. has really helped me learn more about event operations in the sport industry and all of the work that goes into putting on a successful tournament. Though I may not want to pursue a career in event operations, this internship has given me valuable, hands-on experience with recruitment, marketing and sponsorships, and community outreach; all areas which will be helpful in any future career. I hope that I will be able to utilize the relationships and knowledge I have built over the past four years to help propel me into a career in athletic administration or sport law.